Social networking giant Facebook has officially taken over the #1 traffic title on the internet with 7.07% of all internet traffic, with Google following closely at 7.03%. Facebook has been steadily increasing it’s traffic over the last year, and is proving to be a favorite home destination for users. I’ve received a lot of positive feedback from my own clients regarding Facebook Advertising, which is a serious threat the the Google market.

Google is the default home page for many users, but with Facebook’s livesearch integration, it is quickly becoming a popular ‘home’ for many internet users. Keep in mind that this comparison only looks at the Google.com page vs the Facebook.com page. This does not include any of Google’s other services such as Gmail, Calendar, Docs, etc.

Google has increasingly been trying to tap into Facebooks social networking market with the introduction of Orkut, Buzz, and Google Wave. However, so far all have been relative disappointments.